Good Work: Girl Walk // All Day

It's a cold, icy day here in NYC.  I'm still playing catch up from being in Brazil and trying to ease myself into city life.  When I came across this Kickstarter project this morning, my day suddenly became less gray, less sleepy and more inspired. It's one of those projects that you want everyone to know about.

Artist/Photographer/Creative/Film-Maker Jacob Krupnick is creating an album-length music video set to Girl Talk's new album, All Day.  It's an awesome project that I'm excited to support.  You should too. Find out more about the project here

*Thanks to the multi-talented Youngna Park, who is producing the video and introduced me to the project.

Monday Morning Inspiration: Marathon

Yesterday I joined the crowds in Brooklyn and cheered on both friends and strangers at the NYC marathon, which is hands down one of the best reasons to live in NYC. It was an exceptionally beautiful day and the energy from both the runners and the crowd was nothing less then 150% contagious.  Congratulations to all of you who made it happen, particularly my friend Maureen who completed her second marathon!

image via flickr

UPDATE:  Check out this awesome two minute time lapse video

Billykirk

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I've been feeling the love for the folks over at The Scout, a great new lifestyle and design-conscious site that features unique and inspiring tidbits.

A few months ago they featured Billykirk, two brothers who created a line of beautiful leather bags, belts, shoes, wallets and hats.  The line has an authenticity and craftsmanship that I think is difficult to find these days.  Enjoy this video that The Scout put together that really shows "the beauty behind the process."

Jamie Oliver's Ted Prize Wish

Some of you are undoubtedly familiar with TED and some of you are not.  So let me just give a little background. TED (Technology, Entertainment, Design) is a nonprofit foundation best known for its conferences that are devoted the concept of presenting "ideas worth spreading." These  lectures aka TED Talks, are an amazing thing and I highly recommend you spend some time checking them out.  They are free to watch here and are some of the most inspiring, engaging and powerful things you will ever come across.  Seriously, they are that good.

In 2005, TED launched the TED Prize, which awards a $100,000 to an exceptional individual to make their "one wish to change the world" come true.  This year, Jamie Oliver was the well deserving recipient.

You'll have to watch the video to hear his wish.  But I promise you, it's worth it.  So stop checking your email or thinking about what you're having for dinner tonight or how much you are dreading Monday morning and just be here, now, listening to what this incredible man has to say.

Watch this video, read the action plan and offer to help.

We need to make this happen and have the power to do so.

Pepsi Refresh Project

Pepsi made a choice.  For the first time in 23 years, they chose to forgo buying commercial time during the Super Bowl.  Instead, they redirected the $20 million to launch the Pepsi Refresh Project, a viral marketing campaign that awards grants to non-profits in a variety of communities across the catagories of health, arts & culture, food & shelter, the planet, neighborhoods, and education.   Anyone can submit a grant idea online and everyone is welcome to vote.

Naturally, what I like most about the campaign is that is does GOOD.   $20 million goes a long way in these organizations and certainly has a longer lasting impression than a 30 second spot.

But that aside, I give the campaign props because it requires Pepsi to engage with their consumer in a way that few of the big companies choose to do.  This engagement between brand and consumer is real and the experience can’t be replicated.  Gene Liebel, partner for user experience at Huge, which was involved in the development and design for the site, said "the emphasis the campaign places on social media demonstrates how a big brand is letting what used to be called the audience take part in what can become a movement.”  I like that.  Let's be a part of this movement and encourage other brands to rethink not only  the way they spend their advertising dollars, but how they can impact the world.

GOOD: A Picture Show

Screen shot 2010-02-09 at 10.13.23 AM GOOD Magazine recently featured some of Dan's photos from a project he did during the 2008 summer Olympics in Beijing that were part of a larger multimedia piece he did for PBS.  The project focused on the hutongs, traditional courtyard residences, that are currently being demolished to make way for new roads and buildings.  Dan is passionate about China and its intricacies and I think these photos exemplify that.  I love the way he has captured every day people doing every day activities yet their surroundings are far from what we would consider normal.

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You can see the multimedia piece here and the GOOD Picture Show here.

Google Japan addresses Street View

Some of you may remember this video I posted from Google Japan, which they used to premier Chrome, their web browser.  Now, Google Japan has released a video in response to the uproar that happened nearly 9 months after they debuted its Google Maps with Street View service.  The people of Japan were upset that the height of the Street View camera allowed a clear view over the fence of residential homes and for the Japanese who are intensely private, this was a huge problem. Google Japan agreed to re-shoot all of Street View data it had captured and would lower the height of the Street View car’s camera pole .

In a typical Google Japan way, the cute stop motion video shows the steps they have taken to protect everyone’s privacy such as blurring the private data on car license plates, people’s faces and private information on mailboxes.